What is ReachMD?
ReachMD, an innovative communications company, provides thought-provoking medical news and information to healthcare practitioners. One of our communication channels is an exclusive XM Satellite Radio channel that broadcasts 24/7 and serves as the voice of the medical profession. The channel was launched in April of 2007 to help increasingly time-constrained medical providers stay abreast of new research, treatment protocols and continuing education requirements. ReachMD delivers innovative and informative radio programming developed by medical professionals for medical professionals.
How can I get ReachMD?
You can listen to ReachMD XM 157 on your XM satellite radio dial if you have an XM subscription in your car or home. It is easy to find in the middle of the news and talk section of the dial, one channel above Oprah Winfrey and Friends.
If you do not have XM satellite radio, you can get streaming access to ReachMD online in your home or office. Simply go to www.reachmd.com to register and listen. All of the programming can be podcast.
What is your programming format?
ReachMD features clinical research updates, innovations in medicine, policy reports, conference coverage, practice management, regulatory information, lifestyle segments, best healthcare practices, and new advances in diagnosis and treatments. All programming is original content developed by ReachMD.
Some of the programming on ReachMD offers physicians continuing medical education credits (CME). Please go to www.reachmd.com for more details on how to listen to the channel and receive CME credit.
Who is listening and/or subscribing?
ReachMD has significant, broad reach over XM Satellite Radio. Over 400,000 healthcare professionals currently subscribe to XM radio. XM also has as much as 25% physician listenership within specific fields of medicine (this data can be provided by specialty). Additionally, for those M.D.s that do not have XM radio, ReachMD can target them through our ReachMD XM e-subscription, where they gain access to podcasts and live online streaming of our channel.
Who are some of the guest on the channel?
ReachMD features prominent physicians and medical leaders from the nation's most prestigious institutions such as Harvard, Mayo Clinic, Northwestern University, University of Chicago, and Johns Hopkins. The channel also presents important policy makers and political influencers such as Governor Richard Lamm, Larry King, Michael Moore, and Newt Gingrich and many of the current presidential candidates such as John Edwards, Hillary Clinton, etc.
How do you know the content is good and credible with medical professionals?
We work with the best medical strategic partners in the nation. These partners include the American Medical Association; the American College of Cardiology; the American Gastroenterological Association (AGA), the American Association of Allergist, Immunology and Asthma; The National Lipid Association, the American Retina Foundation and the University of Pennsylvania. These partners not only help provide us with access to some of the world's top medical thought leaders, but also promote the channel and the quality of its content to their members.
Who are ReachMD's sponsors or advertisers?
ReachMD advertisers are top university hospitals and pharmaceutical companies. Sponsors include AMGEN; Eli Lilly; the United States Air Force; GlaxoSmithKline, and Elsevier. Several major national CME companies are now partnering with ReachMD to deliver content on the channel including CME LLC, one of the world's largest providers.