Ori Brafman is coauthor with his brother Rom Brafman of Sway. His previous book The Starfish and the Spider won glowing praise from business and general publications alike, and was featured in USA Today, the Washington Post, Newsweek, Business Week, The Boston Globe, Fast Company and the Miami Herald. He is a lifelong entrepreneur who launched a network of more than 1000 CEOs working for peace and economic development projects, he holds a BA in peace and conflict studies from Berkeley and an MBA from Stanford Business School.